OnePlus is strengthening its hold in India! This company already assembles its smartphones in India, and now they have started the production of their tablets here as well. OnePlus Pad Lite and OnePlus Pad 3 will now be assembled in India, and for this they have joined hands with Bhagwati Products Limited. This is a big news because apart from smartphones, OnePlus is now manufacturing its portfolio in India as well. Let’s talk about it in some detail!
OnePlus’s India Strategy
OnePlus’s focus is increasing on local manufacturing in India. Along with smartphones, production of tablets has also been started, which is a big step. In partnership with Bhagwati Products Limited, OnePlus is manufacturing its flagship tablets – Pad Lite and Pad 3 – at its Greater Noida plant. This move not only supports ‘Make in India’ but also strengthens the local supply chain, so that prices can be competitive and delivery is fast.
Angle of Bhagwati Products and Micromax
Now let’s talk a little about Bhagwati Products Limited. This company is a fast-growing EMS (Electronics Manufacturing Services) company of India, and Micromax has a stake in it, along with a few other companies too. Hearing the name of Micromax creates a little worry, as their past track record has been a little up-down. Now let’s see how this partnership works for OnePlus – hope nothing happens! But seriously, this is a strategic move for OnePlus and if everything goes smoothly, it is good for Indian consumers too.
What is the good news in this?
This partnership is a part of OnePlus’ Project Starlight initiative, in which the company is expanding its manufacturing capabilities in India. Local production will not only allow OnePlus to customize its products better for the Indian market, but will also create jobs and increase supply chain efficiency. The start of production of tablets shows that OnePlus is seriously taking India as a manufacturing hub.
Conclusion
This new step by OnePlus is a positive signal for the Indian tech scene. After smartphones, starting local production of tablets shows that the company wants to make long-term investments here. The partnership with Bhagwati Products is a big move, but Micromax’s involvement is a bit of a concern. Do you think this partnership will be a game-changer for OnePlus or will Micromax get good luck? Share your views in the comments!
